Don't Let Your Book Land with a Thud
How to Write, Publish, and Promote Your Nonfiction Book
Most nonfiction authority-building books don't fail because they're badly written — they fail because they land in silence.
This workshop walks reluctant experts through the full arc of writing, publishing, and promoting a book, with an honest look at what each path actually costs in time and money. You'll leave with a clear map of your options and insight into the one question most new authors skip: Does your book have somewhere to take root and grow?
What we'll cover
Write — The four real paths to a finished manuscript, what each one costs in time and money, and how to choose the one that fits your life instead of the one you wish you had time for. Plus the production work most people don't see coming.
Publish — Traditional, DIY, or hybrid: what each path gives up and what it gets. How to read the fine print, protect your rights, and pick the route that matches your goals — not someone else's.
Promote — Even a great book can land with a thud. You’ll see how to build the ecosystem a book needs to land well, and how to build visible authority without the loud, performative marketing you’ve been dreading.
Who it's for
Reluctant experts who know they have a book in them — and authors who’ve already published and didn’t get the result they hoped for. If the idea of promoting yourself makes you feel anxious or overwhelmed, this workshop is for you. You don't need to do this alone, and you don't need to do it loud. You just need a map.
About the Speaker
Molly Seabrook is a strategic publishing partner, creative director, and founder of Credible Ink, where she helps coaches, consultants, and thought leaders turn their expertise into nonfiction books that actually build authority.
With more than 20 years of experience spanning design, storytelling, branding, and message strategy, Molly brings a rare blend of editorial insight and strategic positioning to the publishing process. Her work goes far beyond “getting a book published.” She helps experts create credibility assets — books designed to support speaking opportunities, client acquisition, thought leadership, and long-term business growth.
Molly holds an MFA in Graphic Design and spent more than a decade teaching at the university level before founding Credible Ink. Today, she guides authors through every stage of the process: concept development, manuscript strategy, editorial refinement, design, production, and publication.
Her philosophy is simple: a successful nonfiction book is not just well written. It’s strategically positioned, thoughtfully designed, and connected to a larger ecosystem that helps the ideas inside it spread.